AL SAYER GROUP HONORED BY PRESIDENT OF YOKOHAMA Recognition for Outstanding Efforts in Customer Delight & Service

Mohamed Naser Al Sayer & Sons, a subsidiary of ALSAYER Group Holding and the authorized distributor of Yokohama tires in Kuwait since late 1970’s, recently hosted a high level delegation led by Mr.Masataka Yamaishi, President of Yokohama Rubber Co – Japan and Mr.Takaharu Fushimi, Managing Director –Head of Tire Overseas Sales & Marketing Division. Notably this is the first ever visit by the President of Yokohama Rubber Co- Japan to Kuwait. Yokohama Rubber Co – Japan is a leading global giant in the automotive tire industry and is all poised to celebrate its 100th anniversary, marking a milestone in outstanding customer acceptance and superlative service. Mr. Krishna Kumar General Manager Tires, Oil, Paint (TOP) and Garage Equipment and Inderpal Singh Senior Manager, Tire Sales welcomed Mr. Masataka Yamaishi President of Yokohama along with accompanying delegates Mr.Takaharu Fushimi, Managing Director – Head of Tire Overseas Sales & Marketing Division, Mr. Eisuke Imai – GM MEA & Mr. Yusuke Tanaka, Sales Manager MEA in the presence of Mr. Yoshu Okada, Sales Manager   Mitsubishi Corporation and Mr. Hirofumi Tsunooka MC Tokyo & Mr.Diogo, MC Kuwait. Committed to Enhancing Customer Service On this occasion Mr.Yamaishi San presented to Mr. Mubarak Naser Al Sayer, CEO –Trading, a plaque of appreciation recognizing Mohamed Naser Al Sayer & Sons, for the outstanding customer service and excellent facilities offered in their Yokohama tire service facilities. The achievement is a sterling appreciation of services rendered by ALSAYER over so many years by way of practicing high ethical standards in business operations.  Ever since inception in 1954, ALSAYER Group is committed to delivering delightful customer experience as well as achieving better customer satisfaction. The Group’s mission is to “Only sell the best products, with outstanding Aftersales service”. Yokohama Celebrates 100 Years of Safe Driving The Yokohama Rubber Company Ltd was established in Japan on 13th October 1917. Since then, YOKOHAMA has evolved into a leading Global company with diverse business interests of which around 80% is the manufacturing of premium quality Tires for all vehicles. With a continuous commitment to create products that benefit society, using materials and processes which are environmentally friendly, YOKOHAMA is celebrating 100 years of pioneering technology and innovations which have been recognized through numerous prestigious International awards. Through its network of Distributors worldwide, production facilities well spread around several continents, highly advanced research and development centers in Japan, own test circuits around the world, the collaboration with top specialists and the knowledge and expertise obtained day by day operations, YOKOHAMA continues to strengthen its presence internationally.  International Partnership Seeking to expand its global tire sales and brand recognition, Yokohama Rubber in July 2015 entered into a five-year partnership agreement with Chelsea FC, which has an extensive worldwide fan base. Yokohama Rubber expects the partnership with Chelsea FC, which last season recaptured the Premier League title, to increase the brand recognition for its YOKOHAMA and ALLIANCE brands by appealing to images associated with the Champions.

ALLIANCE is a new industrial and OTR tire brand launched by Yokohama rubber in Kuwait in mid-2017

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