Automotive
LEXUS SETS NEW GLOBAL SALES RECORD AND DRIVES ELECTRIC VEHICLE INNOVATION
1st July 2025
LEXUS REDEFINES THE SPORTS SEDAN WITH THE NEW IS
The definitive compact FR sports sedan, perfected for a new generation
Powering the ultimate driver’s dialogue Lexus world premiered the new IS—a vehicle born from a relentless pursuit of driving exhilaration and a direct connection between driver and car. Its aggressive, sportier design is a testament to this philosophy, while an enhanced Lexus Safety System + and next-generation multimedia system provide advanced safety and peace of mind.
Since its debut in 1999, the first-generation IS has embodied the pursuit of driving enjoyment as a compact FR sports sedan. Over time, it has come to represent the very essence of the Lexus driving experience, earning enduring praise for its dynamic performance and bold, sporty design.
With cumulative sales of approximately 1.3 million units across 40 countries and regions, the IS has continued to resonate with drivers around the world for more than 25 years. Its development has involved rigorous testing at key locations worldwide, in a relentless effort to refine the distinctive performance feel known as the “Lexus Driving Signature.”
The latest update introduces*1 two variants: the IS 300h and IS 350. With “Refinement in performance and design” as the key development theme, the IS has been further polished to enhance the qualities it has long pursued, an “Engaging driving experience that allows dialogue with the car” and an “Aggressive, sporty design”. The new model will go on sale in various markets starting in early 2026.
Key features of the new IS include:
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According to Yasushi Muto, Lexus International Chief Engineer “In refining the IS, our unwavering focus was on achieving true dialogue between car and driver, where the driver’s intentions are faithfully conveyed to the vehicle, and the car’s responses are clearly felt in return. With that ideal in mind, we’ve pursued development without compromise, always aiming for the next level. Building on the IS’s distinctive ride comfort and outstanding vehicle control, the model has evolved to deliver an even more engaging experience from within the cabin.”